WINNER ‘Progress toward circularity’ Marie Claire Sustainability Awards 2023

WINNER: Marie Claire Sustainability Awards 2023

We're delighted to announce that Yodomo has won the ‘Progress toward circularity’ award (Home and Lifestyle) at the annual Marie Claire Sustainability Awards 2023. 

Sign outside Yodomo Reuse Hub saying "Free Materials, Come Inside"

Speaking after the announcement, YODOMO founder, Sophie Rochester said, “We are delighted to have won this Marie Claire Sustainability Award and get the recognition for our work in the circular economy from such a distinguished jury. 

At YODOMO we have been helping the interiors industry on its pathway to Net Zero through innovative circular solutions for textile waste. We’ve been encouraged by the commitment from interior companies to work with us to change up their processes and put in new systems.” 

For this year's awards, Marie Claire partnered with sustainability advisory, Seismic, to support reviewing entries and judging the winners. Judges assessed the social and sustainable practices of core businesses, in addition to the innovation being recognised. Businesses were asked to back up all sustainability claims which were then reviewed and validated. 

Andrea Thompson, Editor-in-Chief at Marie Claire, said: “The quality of entries this year was incredibly high.” 

The judging panel stated that Yodomo received the award because: 

“Yodomo addresses pre-consumer textile waste from the interior design industry by redistributing it to maker and craft communities, fostering circular solutions. It began this initiative in collaboration with the London Borough of Hackney, diverting more than four tonnes of textile waste to be creatively repurposed. This approach promotes repurposing, raises material awareness, builds communities, offers skills training, and creates new markets for upcycled goods. Yodomo connects with local businesses and receives funding to extend its goal: prevent textile waste and reduce carbon footprint.”

Judge Ele Ward, the CMO of Ctrl Alt and a sustainability expert said, 

"Wow, what an amazing organisation. From people to the planet, this business is tackling sustainability from every angle and shows the importance of grassroots work, from employee engagement to working with volunteers," says Ward.

"Yodomo is a business whose journey I look forward to following very closely as have no doubt there's more to come."

Read the full press release here.